Get to Know ApparelnBags

Challenges

• Establish and Boost Brand Recognition for ApparelnBags
• Scale Up ApparelnBags’ e-Commerce Business
• Attract the Right Audience for a Maximum Conversion Rate
• Increase sales for profits
• Create memorable user experience for customer retention

#1 - Building a Robust Platform

For the immaculate execution, our team used .net because of its easy-to-use interface and outstanding flexibility. Our passionate team built an advanced, robust ecommerce platform that served as a fully functional online store and conveyed the true value of the brand.

#2 - A Strong Digital Marketing Strategy

Developed and executed effective marketing strategies, including SEO and paid marketing via content marketing, email campaigns, and social media engagement.

This enabled customer acquisition and retention to scale up AnB’s eCommerce business and generate sustainable growth and revenue.

#3- Customer-First Experience

We used a minimalistic design, mobile-first interface, strong visuals, and easy navigation to craft a unique user experience for AnB's customers, enhancing customer engagement and increasing conversion rates.

#4 - Streamlined Purchase Journey

We created a frictionless shopping experience to enhance conversion rates. Our AnB website currently displays 15000 products from more than 200 brands.

Developing a customized CMS and implementing a robust inventory management system and multiple payment support so the customers can easily checkout and AnB can fulfill orders efficiently.

#5 - Increase in Sales

A modern website, strong digital marketing, better purchasing experience, and continuous monitoring and optimization efforts improved the overall user experience. Strategic pricing and promotional initiatives helped drive higher sales volumes and ultimately increased profitability.

#6- BPO Services

In 2017, Apparelnbags.com moved their call center to IT Verticals Inc. BPO, increasing availability.

We increased our operation hours from 9 a.m. to 6 p.m. to 9 a.m. to 9 p.m.to satisfy West Coast customers until 6 p.m. their time.